Product Description
With new and revised essays throughout, this book provides a real education in practical campaign politics. Academics and campaign professionals describe the innovation and reality of election campaigns as they have evolved over time to culminate in the phenomena of the new town meetings, bus tours, talk radio, infomercials, focus groups, and the Internet. The third edition explains how campaign themes and strategies are set and communicated; how advanced campaign tactics are used; why mobilizing volunteers is essential; why early campaign money is worth more; how to get the media to cover a campaign without paying for it; and how to use focus groups, survey research, and media to win elections. Offering a uni… More >>
Campaigns and Elections American Style
Archive for the ‘General’ Category
Campaigns and Elections American Style
Category General
Steal This Vote: Dirty Elections and the Rotten History of Democracy in America
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The 2000 presidential election meltdown and the more recent controversy about computer voting machines did not come out of the blue. Steal This Vote tells the fraught but very colorful history of electoral malfeasance in the United States. It is a tale of votes bought, stolen, suppressed, lost, cast more than once, assigned to dead people and pets, miscounted, thrown into rivers, and litigated all the way to the Supreme Court. (No wonder America has the lowest voter participation rate of any Western democracy!) Andrew Gumbel—whose work on the new electronic voting fraud has been praised by Gore Vidal and Paul Krugman, and has won a Project Censored Award—shows that, for all the idealism about American de… More >>
Steal This Vote: Dirty Elections and the Rotten History of Democracy in America
Congressional Elections: Campaigning at Home and in Washington
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Praised for combining solid empirical research with real-world politics, Paul Herrnson provides a thorough and balanced assessment of congressional campaigns and elections. Arguing that successful candidates actually run two campaigns one for votes, the other for resources Congressional Elections shows how this dual strategy affects not only who wins individual races, but who impacts representation in Congress more broadly, and ultimately the entire electoral system. Using campaign data, original survey research, and hundreds of interviews with candidates and political insiders, Herrnson systematically analyzes candidate, party, and PAC strategies to give students a feel for how these crucial avenues of politi… More >>
Congressional Elections: Campaigning at Home and in Washington
Politics, Parties, and Elections in America
Product Description
Packed with the latest research, POLITICS, PARTIES AND ELECTIONS IN AMERICA provides a comprehensive account of what political parties do, how they are organized, how party leaders behave, the functions of political parties and their limitations, the unique features of American political parties, and the impact of political parties within the American political system. The text is straightforward, presenting rigorous concepts and recent scholarship in a manner that students can readily understand. Its balanced and up-to-date coverage of political parties imparts practical knowledge of the realities of political life…. More >>
Politics, Parties, and Elections in America
Capital Mysteries #10: The Election-Day Disaster
- ISBN13: 9780375848056
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
THE PRESIDENTIAL ELECTION is less than a week away, but KC and Marshall have more important things on their minds—their Halloween party at the White House! The morning after the costume party, though, KC and Marshall wake up to a trick, not a treat. Someone has posted damaging photos of the president on the Internet, photos that were digitally doctored! Will they ruin President Thornton’s chances for a second term? Or can KC and Marshall rescue the election?… More >>
Capital Mysteries #10: The Election-Day Disaster
What Went Wrong In Ohio: The Conyers Report On The 2004 Presidential Election
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This fascinating and disturbing book is the official record of testimony taken by the Democratic Members and Staff of the House Judiciary Committee, presided over by Rep. John Conyers of Michigan, the Ranking Member. Originally published in January, 2005 by the Government Printing Office, it has been edited and re-designed for maximum readability. Both a riveting and alarming report on the status of our ailing presidential election process, this book provides new insights into the abuse and manipulation of electronic voting machines and the arbitrary and illegal behavior of a number of elected and election officials which effectively disenfranchised tens of thousands of voters in order to change the outcome of … More >>
What Went Wrong In Ohio: The Conyers Report On The 2004 Presidential Election
Winning Elections: Political Campaign Management, Strategy, and Tactics
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This is an advanced guide to running political campaigns. It provides invaluable, practical advice from the leading pros in the industry…. More >>
Winning Elections: Political Campaign Management, Strategy, and Tactics
How Voters Decide: Information Processing in Election Campaigns
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This book attempts to redirect the field of voting behavior research by proposing a paradigm-shifting framework for studying voter decision making. An innovative experimental methodology is presented for getting ‘inside the heads’ of citizens as they confront the overwhelming rush of information from modern presidential election campaigns. Four broad theoretically-defined types of decision strategies that voters employ to help decide which candidate to support are described and operationally-defined. Individual and campaign-related factors that lead voters to adopt one or another of these strategies are examined. Most importantly, this research proposes a new normative focus for the scientific study of voting b… More >>
How Voters Decide: Information Processing in Election Campaigns
Reagan’s Victory: The Presidential Election of 1980 And the Rise of the Right
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Many have pointed to the Iran hostage crisis, others to galloping inflation. In reality, as Andrew Busch makes clear, Ronald Reagan’s defeat of President Jimmy Carter in 1980 was attributable to more than any one issue, no matter how galvanizing. It marked the growing ascendancy of conservative attitudes that had been brewing for two decades–and marked the clear end of the era of New Deal liberalism. Busch offers the first comprehensive study of this contest, going beyond journalistic accounts to show why it remains one of the truly landmark elections of the past century. Through a compelling story full of colorful characters, unexpected plot twists, and dramatic finales, he reveals how it both reflected th… More >>
Reagan’s Victory: The Presidential Election of 1980 And the Rise of the Right
The Nightly News Nightmare: Television’s Coverage of U.S. Presidential Elections, 1988-2004
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Beginning with the 1988 presidential election and now updated through 2004, The Nightly News Nightmare shows how network news coverage of what is arguably the nation’s most important political event has declined…. More >>
The Nightly News Nightmare: Television’s Coverage of U.S. Presidential Elections, 1988-2004
